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Social Media Marketing Specialist
- *Social Media Specialist – Content Creator - UK based
- *Role Overview
- *What You’ll Do**
- *Who You’ll Work With**
- *Things You’ll Work On
- Channel Management: Manage the day-to-day publishing of social media content, including writing engaging post texts, and monitoring community engagement to foster a two-way dialogue. Maintain channels up to date in functionality and new features.
- Creativity feed: As the creative pillar of the broader social team, you will proactively share trend-based insights, innovative concepts, and experimental content ideas that inform and shape the long-term regional strategy and editorial planning.
- End-to-End Production: Own the visual storytelling content lifecycle from ideation and concept, to realisation, and optimisation.
- Video-First Strategy: Create, edit, and optimise video content (Reels, TikToks, Shorts, etc.) that is native to the platform and optimises maximum reach and engagement using a direct storytelling sense.
- Trend Execution: Monitor social media trends in real-time and rapidly produce content that keeps the brand relevant and conversational.
- Performance Optimisation: Feed creation strategy with data analytics to understand what visual styles, pacing, and hooks work best, and continuously refine scripting approach based on data.
- *Skillset Requirements
- Portfolio Required:
- Technical Proficiency:
- Scripting & Storyboarding:
- Platform Expertise:
- Creative Execution:
- Adaptability:
- Communication:
- Education:
- *Nice to have:**
- Experience in motion graphics or animation (After Effects).
- Experience with live streaming production and moderation.
- Experience managing social media communities for a global brand.
- Ability to travel for on-site content capture at events.